Recognize
A clear card, balance and account context before taking action.
TO Bank · Tourism Bank · Product design
Everyday banking.
In your hands.
A familiar place for the things
you do with money, every day.
01 · The everyday opportunity
Many banking tasks. One familiar home.
TO Bank brings Tourism Bank’s everyday mobile experience into one place: account details, cards, payments, transfers and an overview of spending. The design centers the next useful action instead of asking people to navigate the bank’s internal structure.
The ambition is simple: make a quick task feel quick, while keeping the details available when a decision needs more attention.
02 · A clear starting point
Your money first. Your next action close by.
A card-led home creates a recognizable anchor. Swiping changes cards; account information stays nearby, with direct access to copying or sharing the details people actually need.
Five service shortcuts bring mobile data, bills, top-ups, gift cards and card-to-card transfers to the surface. The bottom navigation holds the broader destinations so that a frequent task does not compete with every feature.
Act
Frequent services are visible and directly reachable.
Stay oriented
A persistent navigation structure connects home, transfers, statements, deposits and profile.
03 · Confidence in the handoff
A transfer is a sequence of decisions.
The prototype separates choosing a transfer method, identifying a recipient, entering an amount and reviewing the payment. Card transfers, Paya, Satna and internal transfers are different routes within a familiar interaction structure.
Recipient details, the amount and any fee belong in the review moment. Confirmation and a receipt complete the story, giving the user a clear end to the task. In this presentation, those flows run entirely on sample data.
04 · Beyond a balance
Built for the moments between other things.
Banking often happens at a café, on the way to work or while preparing for a trip. Familiar service entry points reduce the time spent finding the right part of the app.
Top-ups, bill payments and mobile data sit alongside transfers without turning the home screen into a wall of equal-weight options. The visual hierarchy keeps the most immediate actions easy to find.
05 · Understanding activity
From transactions to a picture of the month.
The spending views introduce monthly summaries and category charts alongside transaction detail. They create a second pace in the product: a place to pause and understand activity after completing a quick payment.
The intent is to make the relationship between an overview and its underlying records legible. The figures shown belong to the design prototype and do not represent customer research or production performance.
06 · Explore the original interface
The app, ready to explore.
Try the supplied interactive prototype below. Unlock the demo with any four digits, swipe between cards, inspect a service, or follow a sample transfer through its review and receipt.
The original standalone interface is preserved. Its Persian and English modes let visitors explore both reading directions and the same core information architecture.
Interactive design prototype with sample data. Enter any four digits on the demo lock screen to explore. Transfers, biometrics and payments are simulated; no live banking services are connected.
07 · Familiar, with room for control
Small controls. A more considered experience.
Card actions, account sharing, password settings and profile preferences keep control close to the relevant object. Biometric access, dynamic PIN and notification settings are represented as simulated controls in the prototype.
The design combines a red and white visual language with restrained slate text and recognizable service icons. Persian is the primary experience; English provides a corresponding LTR path.
08 · What the design sets out to do
Make the everyday feel connected.
The work connects an immediate home screen, guided payment flows and a quieter space for understanding activity. The result is presented through the original app and film, supported by ten art-directed lifestyle visualizations.
A next validation phase would observe task completion, incorrect recipient selection, recovery from errors, readability and confidence at payment review. These are evaluation priorities, not claimed test results.
Product design & art direction · Alireza Jelodar
TO Bank for Tourism Bank · Original app interface and film
Lifestyle scenes · AI-generated visualizations based on the supplied interface
Design presentation; no measured business outcomes or live banking integration are claimed.